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Jim Nelson is a co-chair of the Technology, Media, and Commercial Group, member of the firm’s Management Committee, and partner-in-charge of Venable's San Francisco office. Jim focuses on intellectual property-centered businesses that emphasize the development, production, and commercialization of IP assets. He manages a range of commercial contract and outsourcing engagements, in addition to general corporate work forming and financing companies and supporting them in mergers, sales, acquisitions, and joint ventures. His clients range from emerging growth to Fortune 50 companies—often located or acting globally—in technology, media and entertainment, music, life sciences, financial services, and hospitality, among others.

In an effort to provide its musical artists some protection from AI-generated deepfakes of their voices, the state of Tennessee recently enacted ELVIS seeking a cure. Specifically, Tennessee passed the Ensuring Likeness, Voice and Image Security (ELVIS) Act, which goes into effect July 1 of this year. The ELVIS Act replaced Tennessee’s existing rights law (the Personal Rights Protection Act, PRPA), which only protected a person’s name, photograph, or likeness and limited that protection to only barring use in advertising. PRPA also added postmortem rights in an effort to protect the state’s most famous resident, Mr. Presley himself. Interestingly, unique to Tennessee and two other states, the protected rights under the act are characterized as property rights as opposed to rights of publicity, which is more typical.Continue Reading ELVIS Adds (His) Voice to the Protection of Artists Against AI-Generated Deepfakes

Generative AI is creating previously unimaginable possibilities for influencers and brands to engage with consumers. Rather than merely posting on social media, influencers will be able to utilize AI to have two-way conversations that feel authentic. Influencers can do this literally in their own voice, having unique dialogs with countless people at the same time.

Influencers and brands are accustomed to the rules governing what can be said on social media, but now they’ll need to start thinking about what sort of information they can elicit from their fans and consumers in the course of unique and unpredictable interactions, and what they can do with that information, because they will have the ability to gather more consumer information than ever before, and in ways that may be difficult to control.Continue Reading Let’s Chat: Influencers and Brands Testing the Waters of Generative AI Must Navigate Data Privacy and FTC Issues

With technological innovation continuing to transform how companies do business, more and more entities are looking to forge strategic alliances that leverage the commercial uses of intellectual property and other intangible assets. In this Q and A, Jim Nelson and Bill Russell, co-chairs of Venable’s Technology, Media, and Commercial (TMC) group, discuss their extensive experience facilitating such alliances; how innovation is impacting different industries; and some of the most exciting new developments in the field.

Q: What are strategic alliances and how do they work?

Bill:  There can be infinite variations, but in its simplest form a strategic alliance is where one company has a particular service or product, another company has a particular service or product, and they both recognize that if they were to collaborate and put elements of those together, they can differentiate themselves in the marketplace, improve their existing product or service offerings, or create something entirely new. That’s where people like Jim and me come in. We understand how these relationships are built, we have the experience to know what generally works and what doesn’t work, and we have the skill to guide the parties in achieving their objectives, both collectively and individually, and to structure these objectives into a deal.Continue Reading The Increasing Need for Strategic Alliances: A Conversation with Bill Russell and Jim Nelson